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Social Media
Social media sites including Facebook and Twitter have become the #1 way to spread the word and use real-time updates to reach people interested in your content. It's a powerful channel that small businesses can really leverage to get the extra exposure they need to drive results for their marketing campaigns. Additionally, because search engines are now using social references as a signal of quality, getting people to share your content is now more valuable than ever.
Publish to Facebook and Twitter Small businesses are strapped for time as it is, so we've made it easy for them to publish content and offers to their social networks, website and ShopCity all at once. After connecting their social profiles to ShopCity, businesses can select an offer from their database of coupons, marketplace ads and files and send it to Facebook or Twitter with a single click.
Enable visitors to spread the word The ShopCity Community Commerce platform features social sharing tools throughout the site to enable visitors to share and recommend content they like to their own network of friends, family & followers. When content is 'liked' or shared on ShopCity, it pre-populates the users' status update with a relevant description and a nice thumbnail image that is designed to attract a response from people who see it.
Build & showcase your followers In addition to linking to external Facebook page and Twitter profiles, business can also display their Facebook friends directly on their ShopCity page. Not only does this help businesses build their following, but it adds social validation to their ShopCity listing and also provides great interactive content for site visitors.
Leverage our Twitter account ShopCity's Twitter profile, www.twitter.com/shoplocally has become the #1 social media account related to shopping locally and local independent business. We are extremely active on this channel, posting more than 100 focused and relevant updates a week. We invite partners to connect with us, and to retweet this content to their own networks. We will also follow you and repost your content where appropriate.
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